Latest Whatnot news and updates
Every Whatnot story that matters to sellers, updated daily: fee and policy changes, new seller tools, buyer trends and the wider resale market, with a focus on sellers in 9 countries. Whatnot in one line: Live auctions and shopping shows.
FLUF data This week on Whatnot via FLUF: 1,412 sales (-27% vs last week), average sale £4.66, 21k active listings (+26%).
Primitive Brings Mass Appeal, Marvel and Whatnot Collabs Exclusively to New York Comic Con
Collaborations with popular brands like Marvel can increase visibility and sales potential for sellers on Whatnot during events.
Comic Shop Burns Frank Cho Absolute Batman Variants on Whatnot Stream
Burning collectibles on a streaming platform may create a buzz, but it risks alienating collectors and impacting resale values.
Whatnot’s Founders Had a ‘Horrific’ Business Idea. Their Next Bet Became Worth $20 Billion
Whatnot's success highlights the potential for innovative platforms to disrupt traditional selling methods, creating new opportunities for online sellers.
Jalen Brunson And His Whatnot Amazing Spider-Man #1001 Cover At NYCC
Celebrity endorsements on platforms like Whatnot can drive interest in collectibles, offering sellers a chance to leverage pop culture.
Mass Appeal & Whatnot Partner to Bring Hip-Hop to NYC Comic Con
Collaborating with popular brands like Mass Appeal can enhance visibility and attract niche audiences for sellers on Whatnot.
NYCC: Shop ‘Til You Drop at Whatnot’s Massive Collector’s Mall
Participating in events like Whatnot's Collector's Mall can provide sellers with a unique platform to reach enthusiastic buyers.
Thredup enters live commerce through Whatnot partnership
The partnership with Whatnot opens new avenues for sellers to engage in live commerce, potentially boosting sales through real-time interaction.
ThredUp Announces Live Shopping Launch on Whatnot to Expand Secondhand Fashion Reach
Sellers can leverage ThredUp's live shopping on Whatnot to reach a broader audience for secondhand fashion.
EXEC: ThredUp Moves into Live Shopping with Whatnot Deal Amidst Expected H2 Slowdown
A slowdown in sales may increase competition, making it crucial for sellers to innovate and engage customers effectively.
ThredUp launches live shopping channel on Whatnot platform
The launch of live shopping on Whatnot offers sellers a new way to showcase products and interact with buyers.
Whatnot Sold Me The Xbox You've NEVER Seen... ? Sheryl Underwood (9bTjqUC6dO)
Whatnot's unique offerings can inspire sellers to explore niche markets and innovative product presentations.
How Whatnot found its billion-dollar idea
Understanding Whatnot's billion-dollar idea could inspire sellers to innovate their own sales strategies.
People are doing $100M+ in sales on this app (ft. Whatnot founder)?My First Million
Whatnot's success highlights a growing trend in live selling, presenting new opportunities for sellers to engage customers.
Grant Lafontaine Says Live Shopping Will Hit 30% of US E-Commerce, and Whatnot's $20B Rise Shows How
The rise of live shopping presents a new opportunity for sellers to engage customers directly.
Whatnot founder: This is the future of e-commerce
Whatnot's vision for the future of e-commerce suggests a shift towards more interactive selling methods.
Whatnot Rolls Out Tiered Commission Rates As Low As 3% For Top Sellers
Top sellers can benefit from tiered commission rates, incentivizing higher sales volumes on Whatnot.
Whatnot says its new terms include “the lowest commission rates in the industry”
Lower commission rates on Whatnot could increase profit margins for sellers, making it a more attractive platform.
Whatnot Is Permanently Lowering Seller Commissions. Some Rates Will Fall as Low as 3 Percent
Lower seller commissions on Whatnot could attract more sellers, increasing competition and potentially lowering prices.
Live shopping is changing how people buy and sell secondhand goods. Whatnot began as a community for Funko Pop collectors and grew into a platform with millions of users, half of whom now sell used goods. For resellers, livestreaming can move inventory
How TikTok and Whatnot are making live shopping mainstream
Seller Provided Support to be standard for sellers on Whatnot
Livestream shopping is gaining steam in the U.S., thanks to apps like TikTok and Whatnot
Is Whatnot Turning Shopping into Gambling? Inside the App’s Addictive Live Auctions
I dropped out of college to sell Pokémon cards full time. My business made $7.8 million in sales last year alone.
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Whatnot: common questions
What sellers ask most about Whatnot
