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Latest Whatnot news and updates · page 4
Every Whatnot story that matters to sellers, updated daily: fee and policy changes, new seller tools, buyer trends and the wider resale market, with a focus on sellers in 9 countries. Whatnot in one line: Live auctions and shopping shows.
FLUF data This week on Whatnot via FLUF: 970 sales (+36% vs last week), average sale £3.02, 11k active listings.
81 stories
Updated 18 Jun 2026
This Live-Shopping App Just Crossed 1 Billion Orders—and Sells 20 Items a Second
Whatnot is worth $11.5 billion—and its sellers just hit one billion orders
Fashion is now the largest category on Whatnot as brands flock to the platform
Whatnot Partners with Shopify to Let Live Sellers Spend More Time Selling, 90% Say Live Commerce Can No Longer Be Ignored
Top 10 E-Commerce Marketplaces in 2026
Fast-growing Live Shopping is now mainstream, claims Whatnot
Toy touts, random spins and frantic bidding: the murky side of live auction site Whatnot
How to Sell on Whatnot in 2026: A Comprehensive Guide
Whatnot Lands $225M Series F, More Than Doubles Valuation to $11.5B Since January
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